Trail Notes

A field guide for entrepreneurs building their dream breaking down marketing, mindset, and what it really takes to stay in the game.

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LATEST ISSUES


The Great Recalibration of 2026

The Great Recalibration of 2026

Why slowing down is the real strategy for 2026 + Content Predictions

The Community Is the Client

The Community Is the Client

Reflecting on Essence Fest 2025 + Building IRL Communities That Last

Entrepreneurship & Business

Give Your Dreams a Chance — We're At the Halfway Mark

Give Your Dreams a Chance — We're At the Halfway Mark

You didn’t miss your moment — you just hit halftime. Let’s regroup, reset, and run the comeback play.

Personal Growth

The 3 Versions of You Needed to Win in Business⛰️🌊

The 3 Versions of You Needed to Win in Business⛰️🌊

Most entrepreneurs only operate from one—and it’s why they’re stuck.

Entrepreneurship & Business

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Case Study 2/100 The Met Gala: Breaking Down the Met Gala's Marketing Strategy: Creating a Fashion Phenomenon

Case Study 2/100 The Met Gala: Breaking Down the Met Gala's Marketing Strategy: Creating a Fashion Phenomenon

How is the world talking about an UNTELEVISED event every year?

Marketing Case Studies

Your Blueprint to Better Business Deals (No More Settling)

Your Blueprint to Better Business Deals (No More Settling)

Let me break down how some of your faves secured major deals—and what you need to be watching for when it’s your turn to negotiate

Entrepreneurship & Business